79% of Indian companies plan to increase AI spending in 2025: Freshworks’ AI Workplace Report

Companies in India believe Artificial Intelligence (AI) is essential for business success in 2025, showcasing the highest sentiment globally, according to the Freshworks’ AI Workplace Report. With 79 per cent of companies planning to increase AI budgets and an anticipated 41 per cent average rise in spending from 2024 – the largest globally – India is setting new benchmarks in AI integration and innovation, driven by confidence in its Return on Investment.

The Freshworks’ AI Workplace Report surveyed 4,000 professionals, including C-suite executives, globally across HR, IT, customer services and support, finance and accounting, sales, marketing, and legal departments, says a release.

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The report finds India at the forefront of AI adoption, with an exceptional level of expertise and confidence in AI-powered software that sets it apart globally. Globally, just 26 per cent of workers say they use AI every day. In India, that figure is nearly double, with 45 per cent saying they use it daily.

Further, 74 per cent of Indian professionals consider themselves knowledgeable or expert in AI, well above the global average of 55 per cent. This is reflected in their comfort and trust, with 91 per cent of employees in India feeling at ease using AI tools (67 per cent globally) and 90 per cent trusting AI to enhance their work processes (66 per cent globally).

A key driver of this progress is that India has the highest percentage of employees stating mandatory AI-use policies within their workplaces, with 65 per cent saying they are required to use AI within all or part of their workload, the highest percentage globally. This is particularly evident in IT and Marketing, where employees were quick to point out that AI is both powerful, quick to show results, and even “necessary” to some employees, the release said.

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India’s confidence in AI, coupled with its widespread adoption and high levels of trust, places the country firmly ahead of global counterparts in AI-driven workplace success. This growing integration not only promises enhanced productivity but also solidifies India’s position as a leader in the next wave of technological evolution, the release said.

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