Technical Call: Zee Entertainment Enterprises – BUY

Long-term investors can buy the shares of Zee Entertainment Enterprises (₹132.75) at current levels. The stock has been hovering above an important long-term support over the last few months. The region around ₹110 is a significant support. Two long-term trendlines coinciding at this level makes it a strong one. Though an actual trend reversal has not happened yet, a bottom could be in the making now. An eventual reversal from here can take the share price up to ₹220-₹230 initially. An eventual break above ₹230 can take the share price up to ₹400-₹420 over the next two-three years.

From a much long-term time frame of say a minimum of five years, Zee Entertainment Enterprises has potential to target much higher level of ₹700. Long-term investors who can hold the stock for a minimum of five years can buy Zee Entertainment Enterprises shares now at ₹133. Accumulate on dips at ₹115. Keep the stop-loss at ₹84. Trail the stop-loss up to ₹210 when the stock goes up to ₹390. Move the stop-loss further up to ₹490 when the price touches ₹490. Revise the stop-loss up to ₹520 when the stock reaches ₹630. Exit the stock at ₹700. It is to be noted that, investors entering into this stock now will need a lot of patience.

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