Asus Republic of Gamers (ROG) has been named one of Time’s ‘World’s Best Brands’ of 2024. ROG is being recognized as a powerful leader in the gaming hardware and peripheral space.

2024 marks the inaugural list of the World’s Best Brands from Time. Based on a compiled survey conducted by Time and Statista, more than 22,000 US consumers were tallied. Ranging from brand awareness to social buzz, usability, likeability, and loyalty, the World’s Best Brands were solidified.

In 2024, Asus ROG is being recognized for “consistently delivering high-performance products that enhance the gaming experience,” according to a press release. “The achievement reinforces the brand’s leadership and its dedication to providing cutting-edge PC components and peripherals to gamers globally, including its valued U.S. community.”

Asus’ ROG branch was formed in 2006. Since that time, the company has invested in a catalogue of hardware and peripherals. This includes ROG-branded motherboards graphics cards, keyboards, smartphones, mice, headsets, and more. Of course, this also includes the ROG Ally and ROG Ally X, the gaming PC handhelds from the company.

The latest news comes days before Asus plans to hold its virtual ROG launch event for CES 2025. On January 6th, the company will hold its ‘Unlock the ROG Lab: For Those Who Dare’ keynote, offering “cutting-edge gaming innovations.” The company will also provide hands-on experiences during CES 2025 in Las Vegas, when the convention starts on January 7th.

Source: PR Newswire