What just happened? If you have always hated paying your carrier the full bill amount despite suffering from extended periods of outages, AT&T has a new offer that may appease you. As part of a PR initiative, the telecoms giant is promising to issue bill credits to consumers who temporarily lose phone service or broadband connectivity.

Called the AT&T Guarantee, the new initiative promises that users won’t be billed for days when the company’s network goes down. The offer, which goes live on Thursday, January 9, applies to fiber customers who suffer 20 minutes or more of outage and wireless customers who experience 60 minutes or more of downtime.

In a press release, AT&T said that it would automatically apply a bill credit “equaling a full day of service” to all impacted customers. If the downtime lasts for more than 24 hours, AT&T will offer its customers credit “for each additional day of the outage.”

For small businesses, the carrier promised to “reach out” to address the issue and “help make it right.” The offer will “set a new bar in customer experience,” the company claimed.

It is worth noting that, for cellular service outages, the guarantee only applies if 10 or more towers are impacted. The program also excludes outages suffered due to events beyond AT&T’s control, like weather-related events, natural disasters, and problems originating with third parties.

In addition to bill credits for network outages, AT&T is also offering reward cards to customers if their wait time for technical support exceeds five minutes. However, this offer only applies to people who did not get a callback from the company’s support staff and customers who could not schedule a same-day or next-day fiber technician appointment.

This announcement comes almost a year after AT&T suffered a massive cellular outage that was investigated by the FBI as a possible cyberattack. While that possibility was eventually ruled out, the carrier did not officially reveal the root cause of the problem. The company offered a $5 account credit as a token of apology to all affected customers.

The AT&T Guarantee program is similar to Spectrum’s existing compensation offer for its home broadband users. Last September, Spectrum announced that it would pay a full day’s worth of credit to customers who experience network downtime for more than two hours. It remains to be seen if Verizon, T-Mobile, Comcast and others will follow in AT&T and Spectrum’s footsteps by offering similar schemes going forward.