Cash Madam: The icon, the legacy, the legend

“Bisilola Ediyonsere,
Cash madam ni,
Bisilola Ediyonsere,
Cash madam ni.”

These lyrics, immortalized by the legendary musician Ebenezer Obey in his hit song Board Members, have long echoed in the hearts of Nigerians, celebrating a figure whose story became larger than life. The name “Cash Madam” became synonymous with Titilola Adebisi Edionseri, a woman whose influence stretched beyond the streets of Nigeria and into the hearts of many across generations. Cash Madam was not just a name, it was a symbol of entrepreneurial spirit, generosity, and leadership.

On January 5, 2025, Cash Madam passed away at the age of 89, following a brief illness. Buried the next day in accordance with Islamic rites, her passing marked the end of an era. Though she is no longer here, her extraordinary life and legacy continue to serve as a beacon of inspiration.

Here are 5 things you should know about Cash madam

Royal beginnings in Ogun state
Born into the royal Elegbede family of Yewa and Egba’Ake in Ogun State, Princess Khadijah Abike Adebisi Edionseri, also known as “Cash Madam,” was rooted in traditional values and royal heritage. Her upbringing in Abeokuta set the stage for her illustrious life.

Entrepreneurial spirit from childhood
By the age of 10, she had already started developing her entrepreneurial skills under her sister’s mentorship. By her late teens, she became a successful dealer with major companies like John Holt, UAC, CFAO, and GBO, marking the beginning of her journey as a business icon.

A life dedicated to philanthropy
Cash Madam’s success was matched by her kindness and generosity. She was a passionate philanthropist, contributing significantly to her hometown of Abeokuta and helping countless families and individuals in need.

Honored with prestigious titles
Her royal lineage and community impact earned her chieftaincy titles like Iya Suna of Egbaland and Iya Oba of Joga Orile. These titles reflected her respected position as a leader and matriarch in both her family and the wider community.

A devout woman of faith and family
As a devout Muslim, Cash Madam lived a life guided by her faith. She was a devoted mother, grandmother, and great-grandmother who instilled strong values of resilience, love, and faith in her family.


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